The Secret to Quality Video Editing in Washington DC
We were reading a story recently on FilmmakerMagazine.com on how a quaility video editing serves as the director’s substitute audience. This is a professional who comes in to view all video content after the video production Maryland team has concluded their work. One editor, Geog Bartz, says he likes to watch all of it, even if the content is hundreds of hours long.
His process used to include creating notes for all the footage, but later he would just view it. This raw footage could be cut down and spliced together to tell a story, but the editor must imagine all the content’s possibilities in his head. He has to discuss with the video director and producer their experiences with production in order to understand the subject of the story. After all that background information, he can choose a strategic approach to bring the story to life. His ingenuity comes into play with picking the most convincing angle for the story. This is a key to quailty video editing.
Corporate Video Content Needs Video Editing Experts
When a client hires our company for corporate video production Maryland, it’s easy for them to assume that we use a tried-and-true approach to high quailty video editing. They may not think of their project as unique or as needing creative editing like a film headed for the silver screen. However, if your company will go to all the trouble to commission corporate video content Virginia, the high quailty video editing could make or break the success of your project. We say this because the content could be for any range of purposes. You might be making one training video for employees and one video presentation to introduce a new product line.
Both will be posted on to your corporate website. The target audiences for these kinds of videos are different. The former is for employees, and the latter is for the general public. Employees have tons of background information in their minds about your company. The video editor can assume what employees know and then share less obvious information on the subject of training. The general public may have no knowledge of your company when they first visit your website. The video editor must include enough background information to provide context for the new product line.
Pick a Video Editing Virginia Team That Values Your Audience
If your budget is limited, it’s quite possible that you’ll hire the team of corporate videographers Washington DC with the lowest price point. In the creative world, you should be careful what you pay for. Quality video editing is not cheap, but we price our services according to the Maryland/Virginia markets. We are not in Hollywood or Atlanta where the largest film industries reside, but we bring the same expertise to your project.
For more details on quality video editing, please contact us today.