Why Training Videos Are Such a Great Investment
Training videos are a great way to engage and empower your employees. Employee satisfaction is one of the greatest assets you can have as a business owner. Keeping your employees educated and informed helps keep them happy and productive. However, using your company’s time to educate and inform can lessen productivity and bottom line growth.
Since the turn of the century and with the advent of YouTube, web video has grown in popularity as a viable and successful form of marketing for products and services. We all know the impact videos have on our daily life. They are superb learning tools to use in conjuncture with one-on-one training with a supervisor or as a short introduction to your business for a new employee.
An Insider’s Take On Training Videos
Companies have found that by using video to explain the basic concepts of an organization, they save both time and resources. It’s helpful for new employees to have insider’s view of your company. Additionally, If you store the videos on a cloud or internal server, employees can refer back to the videos again and again, in addition to watching them at their convenience.
Streamline Resources And Information
Saving time and money is important to every business. You want to spend where it is wise and save when you can. Having to implement new or constantly changing services, policies and products can be time-consuming and cost prohibitive. Online videos are a great way to give an overview of new and existing services and products without using excessive manpower or training days.
Different Ways, Same Great Results
There are a variety of ways you can implement training videos into your business or workplace. Use them as warm and innovative ways of engaging and communicating with internal team members. Different ways include:
- Changes in Administrative or Financial Policies
- Continuing Education
- Demonstrating Your Company’s Vision and Marketing/Sales Strategies
- Internal Promotion of Your Team Spirit and Workplace Culture
Save Money, Reach More Employees
You want your business to grow and change. This often means incorporating industry trends and staying up to date with technology. It also can mean training your employees on complicated and lengthy new methods of performing business. Video presents an interesting opportunity in that it allows the sharing of vital messages in a more personal way than traditional internal communications.
Stories are Universal
Learning should be fun and engaging. When you use a dramatic format, employees can relate to and identify with characters, helping them understand why the message is relevant to them. Videos can familiarize situations; making the significance of the learning clearer and explain how it applies to employees. Videos can also use humor to help convey sensitive messages.
Implement training videos into your business today. Examine the number of videos you need to make a lasting impact on your employees and contact us to talk about how we can help you streamline internal communication.