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Healthcare Video

October 21, 2016 | Video Production

Video Team

The Rise of Healthcare Video

Healthcare and Healthcare Video has shared a long history with imaging technology. In fact, some of the earliest implementations of photography, motion picture and videography were in medicine. Many different health hazards, complications and medical procedures are simplified by photography.

Medicine hasn’t always been known as the forefront of video innovation, but that is quickly changing. Healthcare video is benefiting greatly from the strides that video is taking toward mobility, fidelity and ease of transmission. Not only does this simplify the lives of healthcare professionals, but the drastic improvements and their ramifications also give them a moral imperative to adapt to the changes.

Record-Keeping

In medicine, record-keeping is absolutely critical. It is essential to document the progress of patients’ health and illnesses, and often it is the case that this can best be done (or only be done) with photography. Dermatology, for instance, usually requires pictures in order to record mole behavior over time. Now that video technology is portable and accessible, doctors can take high quality images while simultaneously recording audio notes, simplifying the record-keeping process and increasing accuracy in diagnoses and assessments.

Endoscopy

Endoscopy is the practice of putting cameras in places within the human body that are very difficult to access. Now that the bar has been significantly raised for camera portability, and as nanotechnology begins to incorporate miniature camera technology, the possibilities for improvements in endoscopy are becoming virtually limitless. A new development known as ‘capsule endoscopy’ embeds miniature cameras into small pills, which transmit internal photos of the gastrointestinal tract. These days, video technology often closely follows that of photography, and it’s not unlikely that there will soon be camera-embedded pills transmitting high-resolution videos from within.

Remote Evaluation

A very interesting development in healtcare video technology that applies to endoscopy as well as many other medical disciplines is telesurgery. Advancements in wireless technology, video compression and hardware are affording physicians with the ability to conduct evaluations, consultations and even operations from afar. Not only have risks for this type of practice been significantly reduced, but there are actually great advantages to it, as it can be very time-saving and convenient, which can at times (such as in immediate emergencies) mean the difference between life and death.

Communication

Healthcare video conferencing can be a very effective tool in making doctor’s appointments, follow-ups and consultations simpler, safer and more convenient. Doctors can also use explainer videos to help patients and staff stay informed about certain issues, saving valuable time while also ensuring that sufficient and thorough information is passed on to patients in a consistent manner.

Video Technology

Healthcare video technology is something that should be incorporated into the medical profession as much as possible. There are many ways to adopt video in the healthcare industry, and many types of video professionals who could be of service in some capacity. Whether it’s video content or camera technology; hospitals, physicians, patients and insurance carriers all stand to benefit a great deal from merging video into their operations. Need more info on how to leverage healthcar video? 

About John Foundas

John Foundas is a multiple Emmy® award-winning Executive Producer, DP and Editor. He is currently the Owner of Foundation Digital Media (DC) and Co-Owner of Kuna Video in Tampa, FL.

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