Video Production Service Washington DC
Today, the attention span of Internet users has dramatically declined. People want information in a fast, easy-to-understand method so they can move on to something else. One of the best ways to do this is by using a Video Production Service. Hiring video production company services can help you create compelling video that attracts attention and increases your conversion rate so your company can grow and succeed.
Video Helps Conversion Rates
Over the last several years, more websites are catching on to the video marketing trends. Through the use of YouTube channels and onsite embedding, many companies have realized the positive impact adding video to their site can have. Users would much rather watch a short video to obtain the information they seek than read through an article. While content marketing is still important, adding video can enhance your website and entice more people to make a purchase through your website. With more than half of the top retailers on the Internet using video, there’s a good reason you should too.
How They Help Conversion Rates
Online conversions are a sensitive topic. For some companies, conversions come easy, while other businesses struggle to establish a positive online presence. The addition of video has proven to improve conversion rates, helping even businesses that struggle. In fact, companies that utilize video have seen up to a 30 percent jump in online sales and up to 250 percent increases in click through rates. Visitors also spend more time on the site on average when video is present. This can have a dramatic impact on the success of an online business. Hiring video production company services will ensure you create the right kind of video to produce these results for your own company.
The Mobile Platform
Today’s Internet users are more likely to view a website through a mobile device than through their home computer or even a laptop. Those who access websites from their smartphones typically prefer video content over written content because it is faster to watch than it is to read. It is also easier to see on the smaller screens, allowing individuals to obtain the information they want. Using a Video Production Service to create your video allows you to reach your target audience through a platform they use regularly so you can increase your sales.
A Video Production Service has become one of the leading methods of portraying a message to your target audience. Because more Internet users have a shorter attention span, it’s important to find new ways to reach them through the avenues they use most. Hiring video production company services allows you to make the most of your website and helps you increase your sales. The more visitors your site attracts, the more likely this aspect of your business will succeed.
If you are interested in joining the ranks of websites that use video marketing in the Washington D.C. area, contact us. Our video production company can help you create compelling videos to attract attention and increase your sales.