Navigating Financial Relief Available to Video Production Companies and their Employees Affected by COVID-19 Navigating Video Production Financial Relief With initial summations pointing at potentially $2.7 trillion lost in global output as a result of the COVID-19 pandemic shutdowns, you’d be hard-pressed not to find an industry that’s really hurting right now. Spending on digital media, […]
Business Video
How To Make Videos In Health Crisis
Business Videos In The New Normal? The COVID-19 health crisis has us all on edge both personally and within our businesses. How do we push through, how do we operate safely? Our video industry is no different. A vast majority of our Washington DC Video Production is done in corporate and business environments. Offices, studios, […]
Corporate Video Tools Add Cinematic Value
What Are Film Tools? Historically, the use of film tools has been implemented from the beginning of cinema. It has only been recently that these techniques and tools have been available to small and medium sized corporate video projects. So what are corporate video tools? Ever seen a camera move that elegantly glides left or […]
Corporate Video Ideas
Top Corporate Video Ideas How many corporate video ideas are there? How many grains of sand are there on a beach! Choosing what style of video production for your business is critical. What are your goals? Call to action, inform, sell? All important questions to ask a trusted video production company when embarking on your project. You’ve […]
Brand Storytelling
The Power of Brand Storytelling With Video Whenever we sit back and read a news story that involves one or more celebrities or companies, we are consuming information about their brands. The content may be spun in part by the people and organizations who are included in the story, but some story elements are created […]
Ultimate Video Marketing Guide for 2019 | Part 1
Ultimate Video Marketing Guide 2019 pt. 1 The past few years have seen a dramatic shift in the way marketers view videos. Even four or five years ago, video was seen as a second-class citizen compared to other online marketing avenues. But it has slowly grown in importance, with companies realizing that videos offer a […]
5 Amazing Ways Video Can Help Your Tech Startup
5 Amazing Ways Video Can Help Your Tech Startup Every single day, billions of people watch videos through streaming services and on social media sites. People are watching video on their televisions, computers, tablets, and smartphones. Facebook and Snapchat alone manage to get around eight billion and ten billion videos watched per day! It is […]
Using Video Production for Brand Storytelling
Using Video Production for Brand Storytelling When you attend a convention or a trade show it’s easy to see how much the organizers have relied on video production for brand storytelling. Whether the event is 50 people in a small ballroom or 1,200 people in a grand ballroom, the intent of the organizer is […]
Upload LinkedIn Video
Upload LinkedIn Video Just this year LinkedIn Video was introduced as a new native feature. It was rolled out on LinkedIn’s mobile app in July, which means you can create or upload a LinkedIn Video right from your smartphone. Facebook and other social media sites have already been in the market for videos, so why […]
Video Production Best Practices
5 Video Production Best Practices for Your Business Video technology has proven to be a versatile tool for Washington businesses. A professionally-polished video production in Maryland has the ability to reach a greater number of potential customers, donors, and prospects. From corporations to law firms to non-profits, videos drive interest and traffic. However, delivering Video […]
Best Construction Video Production
3 Ways Construction Video Production Help Your Company Grow If you manage a construction business in the Washington DC region, it’s important for people in the community to know how your company can benefit them, so you have steady work lined up for you and your employees. One thing you can do to get the […]
DC Business Video Benefits
DC Business Video Benefits Showcase Company’s Customers care about the businesses they patronize. DC business video is an excellent tool to showcase your company’s story. The videos can highlight the culture and atmosphere at the business and give people an “inside look”. You can also shoot footage of people enjoying the atmosphere and food in your restaurant or […]
Professional Website Video Background
Professional Website Video In case you aren’t familiar with the term “ambient video” in the context of professional website video, or (more likely) you have witnessed the trend but never heard the name uttered; professional website videos are those increasingly popular graphic elements (often live videos but sometimes motion graphic animations) that you see in the […]
Restaurant Video Improves Experience
Why Restaurant Video Improves Customer Experience There are a ton of stressful things that come with running a restaurant. Managing the staff can be especially challenging. Then there’s keeping up with health standards, which can make or break an establishment’s reputation. And then of course there’s the most important thing of all – keeping customers […]
Social Media Storytelling
Social Media Storytelling With Video Although Twitter has scrapped the notion of increasing their 140-word limit, the company has added increased video lengths in its place. This can be attributed to dramatic spikes in video ad revenue across all the major social media platforms over the past few years. Thanks to video-streaming technology that continues to […]
Location Video Shoots
On-Location Video Shoots: Benefits for Contractors When promoting a contracting business via video marketing, it’s important to showcase the skills and workmanship that goes into each job. One of the easiest ways to do this is by hiring a professional video marketing team to produce location video shoots. Work Force Highlights If you own a […]
Video Testimonials Increase
Connect with Consumers by Infusing Personal Stories into Video Testimonial Campaigns
Invite Videos Engage
Invite videos simply work We get more and more requests for invite videos every day. Traditional means of communication can be effective in reaching the masses but you need something to draw them in. If your company is sponsoring or hosting an industry conference or event, adding compelling invite videos to your email blast or […]
Social Media Videos
Business Owners: Are You Using Social Media Videos? Consumers love social media videos. According to Hootsuite, “Facebook and Snapchat have both surpassed 8 billion daily video views and YouTube’s 1 billion-plus users are watching hundreds of millions of hours of social media videos online every day.” That’s a lot of potential customers. So if you own a business, and you aren’t using […]
Video Scriptwriting Equals Effective Content
Video Scriptwriting: The Cornerstone to Effective Content Videos If you want to create an effective video, success starts with your script. Without a clear outline of the story you want to tell, and how you want to tell it, your video won’t make an impact. Nor will it get you the traffic needed to increase […]
Five Industries Using Corporate Video
Top 5 Industries Using Corporate Video (and Doing It Well) Corporate video had gotten a bad name for years. With the advent of websites and high tech gear at low cost, the industry has blossomed. The great news is the professional production of corporate video has taken a turn. Businesses have leveraged the use of […]
Best Content Video
What Type of Video Content Does Your Audience Crave? Knowing what kind of content video your audience prefers is a key component to effective marketing. Regardless of whether your goal is to attract new customers through social media posts or turn loyal customers into brand advocates, knowing your customers can be the difference between your brand […]
How To Effectively Use Product Video
Product Video to Launch a Service Regardless of what you sell, the content of your product video should inform, engage and, most importantly, persuade the viewer to take action. After all, you want your product video to provoke the audience to buy, or at least try, your product or service. A well-executed product video should titillate […]
Outsourcing Marketing Video
Benefits of Outsourcing Marketing Video Production A marketing video makes good business sense. As a marketer or business owner, your tasks and responsibilities are already manifold. But adding “create a new marketing video” to your 2016 agenda is a proven way to stay keep up with today’s marketing demands. You must show your brand through video. If you […]
Video Production And Your Bottom Line
Increase Sales with Video Production If you haven’t yet incorporated video production in your marketing, consider the following statistics that HubSpot provided in 2015: 96 percent of B2B companies (i.e., potential competitors) planned to use video in their marketing campaigns between 2015 and 2016; 93 percent of marketers use online video for online marketing, sales, and communication; […]
Want To Shoot A Video Commercial For Your Business?
Should I Create a Video Commercial? Unless your business sells youth in a bottle, or some other product that requires zero marketing, advertising is something that you will need to address in your 2016 budget. Video Commercial are a great place to start, but how do you create one? Here are a few pointers. Find […]
How to Use Video Branding for Your Company
Video branding essencial to business Video Branding and brand recognition are essential business elements that many of us observe and understand, but have trouble defining. For example, we know that Nike is associated with its iconic swoosh, and its brand brings to mind sports, activity, gusto and the just-do-it philosophy. But how do we define your business and […]
Video E-Commerce is instrumental in brand loyalty
Increase Your E-commerce Sales with the Right Online Video Message. In today’s business world, it is clear that video and video e-commerce is here to stay. We use them for internal training tools, content based commercials, and promotions/ contests – allowing customers to post their latest cell phone captures on company websites for prizes and […]
What Makes Video Marketing Engaging and Effective for Business
What Makes Video Marketing Engaging and Effective for Business Marketing has changed a lot over the years. Most of the evolvement of advertising is due to the Internet. People are in love with the use of technology for just about everything in their lives. With technology comes videos, and people have embraced them. Not all videos […]
Social Media Video Sharing
Ideas For Social Media Video Sharing Most marketers have begun to realize that the value of Social Media Video Sharing. Their content marketing campaigns a huge boost. Customers process visual information up to 60,000 times faster and they are interested in videos and Social Media Video Sharing is up more than ever before. You can capitalize on this interest […]
What Video Types Works Best for Washington DC Businesses
What Video Types Works Best for Washington DC Businesses Not all videos are created equal, a fact that’s strikingly evident when Washington DC businesses take a moment to review the myriad video types out there. While no single type is necessarily better than the other in general, there are video types that are better or worse […]
Corporate Video Tips: Looking your best
Corporate Video Tips to look your best For many corporate professionals, filming a marketing video is the first time they will appear on screen in an official capacity. For those unaccustomed to the camera, there are two critical, but often overlooked, parts of preparing to make a corporate video: selecting the right outfit for the […]
Finecraft Video Preview
Custom Home Video Update 3/2/15 The project started early in the summer of 2014. The goal was to document the complete demolition and rebuilding in this Custom Home Video in Bethesda Maryland. What goes into the process, what a homeowner has to deal with and of course feature the amazing work of this builder. We knew the […]
Why High Quality Video Production Matters to Consumers
High Quality Video Production Matters As a business owner, you have a reputation to uphold. High quality video production matters. People look to you as a professional. They know you have the answers and solutions they seek. They also know that when they need something, they can turn to you for the best in customer […]
Small Business Video Ads
Small Business Video Marketing Small businesses video ads are being used much more these days to market business. They are using them on their websites, YouTube accounts, and social media. One of the other ways small business owners are using videos is in ads. These ads are used on websites and social networks such as […]
Quailty Business Video
10 Reasons People Love Learning About a Business Through Video One of the most effective forms of marketing today is Quality Business Video. People are turning to the Internet more than ever to research products and services they want to purchase. They do this because they want to find out if those products and services […]